The Super Bowl halftime show typically lasts around 30 minutes. Compared to the average NFL game, the big game's break can ...

Brands are paying millions to air their commercials during Super Bowl 2025. Here's what's behind the cost, and why ...

Drug industry calls out telehealth company Hims & Hers' Super Bowl ad touting its knock-off weight loss medications.

The AIDA advertising framework for ensuring ad effectiveness can be applied to the $8 million television commercials that ...

The 2024 game racked up estimated ad revenue of about $550 million for in-game placements, according to GroupM, WPP’s media ...

Eugene Levy opens up to PEOPLE about participating in the Little Caesar's ad with his daughter Sarah Levy for the 2025 Super ...

Here is my annual critical ranking of the Super Bowl commercials. This is the pregame edition, with all the available ...

Next, we asked which part of Super Bowl Sunday you’re most psyched for: eating and drinking gluttonously, betting on ...

OpenAI is planning a fascinating marketing push by introducing its first TV commercial during the 59th Super Bowl this coming ...

Super Bowl viewers will see a food fight among advertisers, with a significant chunk of commercials devoted to junk food, ...

While the Philadelphia Eagles are battling the Kansas City Chiefs, nearly one-third of viewers are watching for the ...

Music superstar Seal says he doesn't take himself too seriously, so parodying his huge hit "Kiss from a Rose" for a new ...