AI licensing and monetization platform Vermillio has scored a $16 million Series A led by Sony Music Entertainment (SME). The self-described “leader in Authenticated AI solutions” reached out today with word of the multimillion-dollar raise.

At the heart of Vermillio's innovation is TraceID, a technology designed to provide secure licensing, attribution, and compensation for intellectual property in the age of AI.

Vermillio claims to be the first AI platform that ‘securely licenses IP and allows IP holders and talent to safely engage with generative AI technologies’.

AI firm Vermillio first came to the music industry's attention in 2023, when it worked with Sony Music on a marketing campaign.

Vermillio, an AI licensing and protection platform, has raised $16 million in Series A funding from Sony Music Entertainment and DNS Capital, among others. With this new investment, Vermillio has promised to protect the creative rights of talent,

Vermillio, the Chicago-based AI licensing and protection platform, has raised a $16 million Series A co-led by DNS Capital and Sony Music, executives exclusively tell Axios Why it matters: Sony Music's first investment in AI licensing seeks to protect its artists and support them in responsibly using generative AI tools.