A marketing dashboard is a system (usually online ... The CRM tools that I alluded to previously are a prime example of this also because although the tool was supposed to drive understanding ...

Digital marketing has always been a dynamic domain; businesses need to stay in sync with the trends to pace their efforts with the competition. Marketers have moved past a simple rationale of ...

Eric Johnson is the CEO of SurveyMonkey, a global leader in online surveys and forms, built for business and loved by users.

What is PPSPY? In the dynamic world of e - commerce, especially on Shopify, staying ahead of the competition is crucial. Have ...

A well-known 2000 study on choice paralysis found that when grocery shoppers were presented with 24 jam options, they were ...

Illinois and Cook County officials have spent more than $250 million after hiring a Texas company to overhaul outdated, error-ridden computer systems. The three projects are taking years and are ...

REGINA —SaskTel has launched what it calls an ag ecosystem to help companies do business with farmers. Smart Ag is a digital ...

Quarterly reports, in-person meetings, and earnings calls have long-defined investment practices. However, a new wave of ...

GetYourGuide launches new digital tools to help small travel operators offer flexible, localized experiences to global travelers. BERL ...

Marketing’s obsession with short-term wins has created a “doom loop” of diminishing returns. Here’s how to break free. The ...

In my many years of global experience advising some of the world’s largest family business conglomerates, famous ...

CEO Tejas Manohar details how the CDP market is evolving, and why investors are betting on Composable CDPs as the future.