Co-CEO Natalie Campbell discusses her outlook on the water category, and growth plans for UK-based water producer and social ...

Qualtrics' 'build, not buy' approach to agentic AI focuses on enhancing existing products with high user engagement, creating ...

Close your eyes and pretend you are a brand marketer being tasked with building a best-in-class creator roster. With more ...

When a potential partner or employer searches your name, what will they find? It’s important to build a personal brand.

Behind every great brand is a story built on authenticity, strategy, and a deep understanding of people. In today's ...

How do you use your personal brand to build trust and credibility with your audience? We asked industry experts to share how ...

James Franks has learned a thing or two in his franchise career, which spans more than a quarter century. He looks to put ...

After helping moringa go mainstream and building the supply chain to support it, Kuli Kuli Foods is turning its attention to ...

In an exclusive interview with WWD, Cardi B discusses her upcoming apparel and beauty brands in a venture with Revolve Group.

At the center of the strategy sits menu innovation, and Taco Bell has set its sights on drastically increasing the number of ...

While digital marketing continues to dominate, traditional branding techniques remain indispensable for marketers in the Lion ...

An article by Andrew Baturin, CMO of Tumodo, an online business travel platform  The GCC region provides a corporate ...