As cruelty-free products become more popular in South Korea, vegan brands have started popping up, including Unleasha. The ...

Korean beauty boutiques are popping up everywhere (Pureseoul already has six stores across the UK and is opening three more this year), but traditional retailers have caught on too. Boots revealed ...

From AI-powered skincare to microbiome-friendly products, these K-beauty trends are set to revolutionize your routine in 2025 ...