Tubi saw a big win during the Super Bowl, making up one-third of all streaming viewership and attracting a younger and more ...
Tubi’s February usage was up 17% over January to finish with 2% of total TV watch-time, its largest share since July 2024. Overall, TV viewing on Feb. 9 trailed the all time leader, Super Bowl ...
But the most interesting data point about Super Bowl viewership was about streaming: Of those that streamed the game rather than watching on broadcast, one-third tuned in via Tubi. Tubi also ...