At the centre of the new brand identity is an evolved logo design that maintains the same boldness of Hitachi's heritage ...

Monogram logos, which feature stylized initials or letters, are among the most iconic and memorable types of branding. They ...

Though Expo West is a popular launch platform for new products, the show also serves as a sneak peek of companies’ rebrands and packaging refreshes for existing products and formats.

Meghan Markle was accused of "stealing ideas" after announcing the launch of her upcoming podcast, "Confessions of a Female ...

Marvel Edge attempted to redefine a few of Marvel's more grittier heroes in the '90s, though the imprint disappeared almost as soon as it launched.

Kardashian's unisex shapewear brand Skims celebrated the release of its new swimwear ... Play the USA TODAY Daily Crossword Puzzle. "Mad insane," one X user wrote on Tuesday night. Here's what the ...

The past decade has seen partnerships, sales, separations, bankruptcies, and entire divisions killed off, making it difficult to keep up with who owns which car brands. As automakers slim down to ...

It has now been a month and two days since X/Twitter legend Max Homa has sent a post/tweet. According to the real-life version of Homa, who played in his final TGL match of the season on Tuesday ...

Known for its ultra-cushioned midsoles and (somewhat dramatic) signature rocker-bottom shape, Hoka has become the go-to brand for walkers and long-distance runners looking for that ideal blend of ...

Uber tells it as it is. Credit: uber Uber hailed itself a new logo, and it's, well, very Uber. Uber Eats will also get a new look. The new Uber logo will make its way onto apps and beyond in the ...

Consumer Reports’ brand ranking for used cars—focused on the reliability of 5- to 10-year-old models—makes it clear that buyers can reduce their risk of car trouble by concentrating on some ...

A logo is the face of a beauty brand, encapsulating its identity and values in an iconic visual mark. In the crowded beauty industry, a compelling logo is crucial for standing out, making an instant ...