L’Agence, where "Southern California meets a Parisian sensibility" is one label that has found its way into the ...

Off Season, the apparel brand created by Skims cofounder Emma Grede and designer Kristin Juszczyk in partnership with the ...

Max is trading its bright blue branding and logo for a black-and-white color palette that evokes HBO’s classic branding.

Elon Musk’s increasingly erratic and divisive behaviour has thrust Tesla into a crisis, with sales plunging across the globe ...

It’s not HBO, it’s Max - but the new logo for Warner Bros. Discovery’s streamer now certainly looks like HBO’s at a glance.

Anything can be an asset when you view it through the lens of brand identity. When you approach branding with this mindset, ...

As major U.S. companies pull back on diversity, equity, and inclusion programs, some entrepreneurs worry about the loss of ...

In a dazzling display of opulence, Donald Trump has revealed a gleaming collection of gold he claims to have brought into the ...

After a not-so-legendary season, the South Siders reload with a new milkshake, bubble waffles, and Korean dogs.

For more than a century, C&H sugar has dominated the sugar conversation, but recent years have brought plenty of competition ...

A judge's ruling that all federal probationary employees who were fired must be reinstated is now leading to a lot of work and confusion at federal agencies.

A New York Times review of flight data showed that at the time of a federal judge’s order, two flights were in the air, and one had not yet taken off ... argued that the White House had not ...