Search Engine Land » PPC » How to expand from Meta Ads into Google Ads Chat with SearchBot Please note that your conversations will be recorded. Brands that have built success on Meta’s ad ...

Search Engine Land » PPC » Meta wants its advertisers to connect to Google Analytics Chat with SearchBot Please note that your conversations will be recorded. Meta is encouraging advertisers to ...

Google’s advertising ecosystem is based on search intent, which fundamentally differs from Meta’s, built around behavioral and interest-based targeting. As people actively search for products, Google ...