Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...

Fairplay has lodged a complaint with the FTC against Meta, alleging that the tech giant violated the Children's Online ...

Metas omnichannel ads reduce CPA by 15% and increase ROAS by 12%, retail brands like Taneira see higher in-store traffic with ...

"The vibes around llama 4 so far are decidedly mid ," independent AI researcher Simon Willison told Ars Technica. Willison ...

OpenAI touts o3 as a smart AI model with the ability to reason (meaning it can recursively check its answers before giving ...

A Facebook whistleblower has accused the company of ­exploiting teen girls’ insecurities for profit in explosive claims that ...

The global social media giant announced the availability of the new solutions at the recently held Meta Marketing Summit – E-Commerce ... use these ads to improve performance. Sharing an example of ...

Meta’s creator marketing solutions such as Partnership ... for brands within the Partnership Ads Hub in Ads Manager. For example: a beauty brand will now have visibility into their organic ...

Llama is the most popular open-source model in the AI community, and the fourth generation arrived with big promises—and ...

In the example given, the post shows a ... the feature is yet to be rolled out in Singapore. MARKETING-INTERACTIVE has reached out to Meta for more information. This isn't the first AI feature ...

Meta AI is finally coming to the European Union, albeit with a limited feature set compared to its domestic U.S. market.

AI is redefining consumer applications from development efficiency to user experience to go-to-market strategies.