"Through this partnership, Threads will serve as the primary destination for the UFC community, featuring exclusive original ...

Meta and mixed martial arts league UFC reached a multimillion-dollar, multiple-year sponsorship deal that will span the tech ...

Post-CCI raids on ad agencies, brands are now questioning the true cost of media versus agency markups, reigniting debates on ...

NTT DATA’s newly appointed leaders aim to drive growth by aligning cutting-edge technologies with the company’s core ...

Department of Marketing Assistant Professor Anne Hamby has been published in the Journal of the Academy of Marketing Science, ...

Executives from the ANA-owned entity and Unilever discussed what’s next for the platform and named Comscore a new TV partner ...

Meta worker shared the three lies that slowed down his startup success and how he learned to move on quickly from bad ideas.

Both products were launched along with several facilities for creator marketing.

Meet the Judges of The Drum Awards for Marketing. We celebrate the best in brand-building and creative strategy, and our ...

Meta is revamping Facebook with the "Friends Tab," prioritizing posts from friends and family over algorithm-driven content.