"Through this partnership, Threads will serve as the primary destination for the UFC community, featuring exclusive original ...

From Toys R Us’ experimentation with video to Meta’s new ad capabilities, here’s how the tech is being used across the industry.

Meta and mixed martial arts league UFC reached a multimillion-dollar, multiple-year sponsorship deal that will span the tech ...

Post-CCI raids on ad agencies, brands are now questioning the true cost of media versus agency markups, reigniting debates on ...

NTT DATA’s newly appointed leaders aim to drive growth by aligning cutting-edge technologies with the company’s core ...

ICICI Lombard’s Sheena Kapoor talks about the evolving marketing landscape, key BFSI trends, campaign strategies, the role of ...

Sebi’s advisory asks registered intermediaries to verify identities with social media platforms before publishing ...

Department of Marketing Assistant Professor Anne Hamby has been published in the Journal of the Academy of Marketing Science, ...

Reddit launches new campaign import, GTM integration, and QA tools to make Reddit Ads setup and optimization faster and ...

Executives from the ANA-owned entity and Unilever discussed what’s next for the platform and named Comscore a new TV partner ...

Meta worker shared the three lies that slowed down his startup success and how he learned to move on quickly from bad ideas.