Alex Albon pokes Charles Leclerc about the marketing strategy of his ice cream brand Lec as he reveals his liking for one of its flavors ...

National advertising sales specialist Katz Media Group has promoted from within to fill the roles of VP of Political Sales ...

Modern marketers combine data, research, and creativity to outperform intuition-based campaigns of the Mad Men era.

Hundreds of billions of marketing dollars are in flux as companies struggle to plan. For some sectors, the timing “couldn’t ...

Omnicom reported revenue of $3.7 billion for the first quarter of 2025 and still expects to close its acquisition of Interpublic in the second half of the year. But profits were down.

Days ago, most of the OPDP staff and leadership were among the thousands of workers laid off by HHS Secretary Robert F.

Generative AI (GenAI) is rapidly transforming B2B marketing with its ability to accelerate content creation with text- and image-generating power. GenAI enables scalability, faster content production, ...

Marketing plays a crucial role in the success of any business. But in today's world, there is a debate about which typ ...

From 27 March BBC account holders across the UK will start to receive an online questionnaire to help identify what they want from the BBC now, and what they want from it in the future ...

ensuring optimal marketing efficiency and effectiveness for reaching the largest audiences across Canada. Thank you for your interest in Bell Media. Please fill in the form below to let us know more ...

Bar Harbor Bank & Trust has announced the promotion of Vreni Gust to vice president and chief marketing officer. In her new ...

Commentary: The state needs to hold food companies accountable for manipulating youth, because federal rules and industry ...