After you decide which approach to use to measure migration, the process is a virtuous circle of analyze, segment, campaign ... so include them, too. Market to your selected cohorts: Use messaging ...

Save guides, add subjects and pick up where you left off with your BBC account. This helps businesses develop and market products more effectively, targeting the right customers to meet their ...

Most companies base their market segmentation on available fields in their CRM, their clients' purchase history, or other digital behaviors identified within their business. Those with marketing ...