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Hundreds of billions of marketing dollars are in flux as companies struggle to plan. For some sectors, the timing “couldn’t ...
The effectiveness of advertising is judged in part by the company it keeps. In a survey of public attitudes toward media where ads appear, Chicago’s Louis Cheskin Associates found magazines most ...
His focus is so single-minded that he has little else to talk about. About a third of the way into “Magazine Dreams,” the shy Killian, having finally worked up the courage to ask, takes Jessie ...
John Hall interviewed for a sales position at D Magazine in the summer of 1975 ... Hall would have a full schedule of advertising booked. Though Allison was only a few years older than Hall ...