Vijay Sales announced a strategic partnership with renowned South Indian actor Vijay Deverakonda, marking a significant ...

Zydus Wellness’ Sugar Free has appointed actor Janhvi Kapoor as its new brand ambassador to strengthen the brand’s connection ...

Amerant Bank, Florida's bank of choice with a growing presence across South Florida, has announced Bam Adebayo as its newest ...

Mixed by Kevin Vaughn Two legends come together in luxury automaker Lincoln’s latest advertising campaign, featuring 23-time ...

At Spotter’s creator upfront event, YouTubers pitched themselves not just as influencers, but as full-fledged content networks brands can tap into.

At a Spotter pitch event for YouTubers, creators told marketers their deeply loyal fan bases make them the perfect ...

Can advertisers help ‘lost boys’ reconnect with culture? Marc Allenby, co-founder and chief creative officer of Hijinks, ...

To use video effectively as a digital marketing tool, B2B companies can implement the following five strategies.

In a world where every brand claims to taste the best, PepsiCo is approaching the taste conversation differently by showing customers how good Pepsi is, instead of telling them.

Actors Prakash Raj and Rana Daggubati have issued a clarification on their respective decisions to endorse betting apps.

Empower your workforce to share their authentic experiences and turn their advocacy into a recruitment game-changer.