Tubi saw a big win during the Super Bowl, making up one-third of all streaming viewership and attracting a younger and more female audience.
Super LIX is in the books, with the Eagles taking home the Lombardi Trophy after a 40-22 victory against the Chiefs. And while Kansas City failed to become the first team ever to win three ...
On Feb. 18, the company released results from a new Big Data + Panel "Reach" methodology that found 182.8 million unique viewers watched at least one minute of Super Bowl LIX. A recalculation has ...
But the most interesting data point about Super Bowl viewership was about streaming: Of those that streamed the game rather than watching on broadcast, one-third tuned in via Tubi. Tubi also ...
The most-watched programs on broadcast TV after the Super Bowl (and pre- and post-game programming) were the “Saturday Night Live” 50th anniversary special with 16.5 million viewers on NBC and ...