Indiana football's new personal seat donation program could generate upwards of $3 million in annual revenue IU athletic department is adding new premium seating options BLOOMINGTON — Indiana ...

To come up with the $20.5 million needed annually, Indiana athletics is trying to find ways to generate revenue to support ... a new personal seat donation program for football tickets.

BLOOMINGTON — Indiana football is committed to fully funding ... meet the moment that includes the introduction of a personal seat donation (PSD) program for football season tickets starting ...