Authentic advocacy is everything, and generating it starts with internal operations and authentic brand building.

Holding a contest or giveaway is a great way to increase engagement with your brand or generate buzz for a new release. The ...

In a marketplace overflowing with competition, the key to success isn’t just being seen—it’s being remembered.

When a brand integrates gamification correctly, it motivates us to engage because it’s exciting (and rewarding). We’re no ...

Here's how startup founders can leverage design thinking to create impactful products, align with customer needs and stand ...

The software titan is celebrating its 50th anniversary this month and building up its AI assistant, known as Copilot. Microsoft's consumer marketing chief, Yusuf Mehdi, touts the program's abilities ...

The good thing about digital marketing is that you can react quickly to these changes. If a product goes hot suddenly, you can just promote it.

This is a function of marketing. Marketing is not just making and placing advertisements. Good marketing is not random messaging ... to be an essential tool for businesses to promote products or ...

People who get comfortable using AI now will have a real edge. You don't have to be an expert. But you may save time and do better work if you know what's available and how to use it, Bizz Impact News ...

Social media marketing uses social media and social networks—like Facebook, X (formerly Twitter), and Instagram—to market products and ... them measurable. For example, businesses can measure ...

S.C. Gov. Henry McMaster provides an update on the COVID-19 pandemic during a press conference at the South Carolina Emergency Operations Center in 2021 ...

The report of the KT Chitrasiri Committee on trimming fat off the political establishment is in though not published. The government seems seriously intent on setting a good example and correcting ...