An NFL superstar has filed an action against a NASCAR icon to stop him from using a number that both have made famous. The ...

When Yuki Tsunoda takes to the track as a Red Bull F1 driver for the first time, he will do so in a very different-looking ...

From Viking ships to mythical animals, here is the story behind some of the most unusual automotive logos out there.

In the first two weeks of March, “Tesla cars from model year 2017 or newer accounted for 1.4% of all the vehicles traded in,” Reuters reported, citing data from Edmunds. That represents a 0.2% ...

Presenting Google's automotive market trend analysis findings at Car Dealer Live, Google's global partner agency consultant Mohammad Lone revealed that brand loyalty has been dramatically ...

Meet Perseus – the latest electric car brand to enter the market, confirming the launch of a ‘performance and technology-focused compact SUV’ in 2027. Yep, another player in the EV market ...

Ferrari, a brand synonymous with luxury and performance, faced allegations of odometer fraud when multiple dealerships were caught resetting mileage on used cars to increase their resale value. This ...

Australia is set to gain at least half a dozen new car brands this year, and one more could soon be on the horizon. Dongfeng is one of China’s many state-owned carmakers, and has multiple joint ...

Here’s how it works. Really there's only one thing the best dash cams need to do well: record sharp footage of what’s happening on the road and around the car. We should know – we've ...

Would you like them as you would a best friend, or would you screen their calls? Often we think of our brands as a foreign identity, a corporate brick-and-mortar presence, without recognizing that its ...

Volvo’s UK boss takes to the stage at Car Dealer Live 2025 We discuss how Swedish brand has made a success of controversial agency sales model Nicole Melillo Shaw celebrates outfit’s ‘brave and bold’ ...

Chinese drivers that once flocked to Tesla are turning more and more to local brands that offer more efficient cars with better technology, sometimes at half the price. Tesla’s biggest rival ...