Shondaland has promoted three executives to expanded roles as it aims to grow its communications/marketing, consumer products ...

Social media platforms have revolutionized how brands interact with their audiences. Unlike traditional marketing channels, ...

The digital-first approach is no longer enough. Consumers are fatigued by overproduced campaigns and AI-generated content.

Digital media consultant Mark Challinor continues the News Horizons series by talking to the people shaping tomorrow’s media.

Marketers always look for the best social media marketing platform to connect with audiences. Traditional social media sites ...

reshaping the advertising landscape. Representative image Digital media has surpassed traditional media such as television, capturing 32 per cent of India's media revenues of Rs 802 billion in the ...

Shondaland has promoted executives Alyssa Schimel, Catherine Yan Lustro and Seth Plattner in the areas of ...

New AI solution delivers predictive planning and KPI-driven optimization for modern advertisers NEW YORK CITY, NEW YORK / ...

Trump's tariffs could hit Amazon and Meta hard because of their reliance on Chinese advertisers. Here's how other companies ...

Digital media has surpassed traditional media such as television, capturing 32 per cent of India’s media revenues of Rs 802 ...

The report added that digital ads are highly effective; 69 per cent of mobile users spend time on media (entertainment and ...

The alcohol industry is a dynamic yet highly regulated space, where brands must navigate strict advertising restrictions ...