Max, the Warner Bros. Discovery streaming service, launched a new black-and-white color palette that evokes the same ...

The right audio cues can create instant brand recognition, arouse emotions and enhance immersive experiences across digital ...

The digital-first approach is no longer enough. Consumers are fatigued by overproduced campaigns and AI-generated content.

Max, Warner Bros. Discovery’s streamer, has introduced a rebranding effort that shifts its once sharp ... Read More ...

"The first-of-its-kind campaign, which sparked a global phenomenon by swapping iconic Coca-Cola logos for personalised names, ...

JK Events & Advertising successfully conducted its third Annual General Meeting (AGM) - Josh 1.0 - at the scenic Evoke ...

CMO Katie Gohman explains how talent like “Bridgerton” star Nicola Coughlan is key to connecting with both salon pros and everyday consumers.

People process visual content up to 60,000 times faster than big blocks of text. When used strategically, images, graphics, ...

Here's how brands can combine PR with marketing, social media, and other communication techniques to stand out in the crowd.

The arrival of OpenAI's DALL-E 2 in the spring of 2022 marked a turning point in AI, when text-to-image generation suddenly ...