Predictive analytics is a category of advanced data analytics aimed at making predictions about future outcomes based on historical data and analytics techniques such as statistical modeling ...

Microsoft is adding new data agents to Fabric, its cloud-based offering combining data warehousing, data science, data ...

How can effective record-keeping and analysis help businesses unlock the hidden value within their consumer conversations?

In today’s fast-paced digital economy, data is the new currency of business success. Organizations that harness the power of ...

The low-cost carrier is using the Snowflake data platform to optimise the number of meals to carry onboard and generate flight schedules, among other data analytics initiatives to improve its operatio ...

In its analysis, GlobalData also identified the largest markets for data and analytics in the pharmaceutical sector. It found that China was the biggest market, representing around 20.2% of global ...

When CX programs combine customer feedback data with other metrics like operational ... and service providers in CX analytics, we found a consensus on several steps organizations must take to ...

The study's authors looked in particular at professional basketball and compared the investment in data analytics on each NBA team with the team's record of wins over 12 seasons. They found that ...