The idea that youth holds the key to innovation isn't new, but Instagram co-founder and Anthropic Chief Product Officer Mike ...

The author details what to consider when embarking on a product reformulation process, including prework planning, consumer ...

Opponents of new law say it restricts underage users' access to social media content and violates the Constitution.

As a B&B in the highly competitive historic Pittsburgh area, the Morning Glory Inn needed a way to attract more recreational and business travelers. Its Web site, the Yellow Pages, and direct mail ...

As marketers seek to grow brands, increase sales, and boost profitability, a new study from marketing effectiveness expert Peter Field provides strong evidence that traditional radio advertising ...

Branding is crucial for startup success, says Harsh Pamnani of T-Hub. He highlights branding errors like poor storytelling and premature expansion. Effective marketing strategies include focusing ...

A Vancouver-based crowdfunding company is no longer involved in a housing productivity project funded by the province, days after the project was announced. This comes after the company, Addy ...

Cole Johnson's journey from class project to revolutionizing in-store marketing is a tale of persistence and innovation.

Marketers have always relied on data to fine-tune their strategies. But for years, that data has been based on assumptions made from broad industry benchmarks, competitor insights, and vague trends.

Josh Andrew Sparks, partner at Goodwin, which won the Legalweek Leaders in Tech Law Award for Enabling Start-Up Success, discusses why he finds the tech sector resilient and ever-evolving.

AI marketing startup Auxia just raised $23.5 million in combined Series A and seed funding. The startup brings AI agents to marketing and product teams to personalize consumer offerings.