Kraft Heinz benefited from consumers’ penchant for eating at home during the pandemic, with 85% of its sales resulting from traditional retail channels (brick-and-mortar and online). And while Kraft ...

If you’ve ever felt uneasy about the term “personal brand,” you’re not alone ... Former dean of the Rotman School of Management at the University of Toronto, and my former boss and ...

It is fitting, then, that this concept is being reemployed by the modern Lalique team on their Art Deco archive. The brand's seamless integration of past and present ensures that René Lalique's vision ...

She launched her own Los Angeles-based communications firm, Three Gate Strategies, specializing in bespoke communications services and brand management for a select group of organizations and ...

Peter Gratton, M.A.P.P., Ph.D., is a New Orleans-based editor and professor with over 20 years of experience in investing, risk management ... and technical analyst. Brand identity comprises ...