“Let’s stop with the out of touch bs please!” Olipop has been seizing the moment to mock its competitor, echoing the widespread criticism of Poppi’s marketing campaign. However, beyond the ...

PepsiCo has a choice: Let Poppi be Poppi – Keep the brand’s original voice, marketing agility, and sense of community intact. Supercharge it with scale – Use PepsiCo’s resources to amplify ...

PepsiCo announced on March 17 that it will acquire prebiotic soda brand Poppi for $1.95 billion. Allison Ellsworth is the cofounder and chief brand officer, and she says she thrives on chaos.

Cans of Poppi soda are displayed inside of a store in New York City. The food deal market is bumping after PepsiCo gobbled up yet another better-for-you brand with this week’s Poppi acquisition ...

If you’ve had a Poppi before, you’ll want to tune into what this lawyer is saying about a class-action lawsuit against the company. Poppi markets itself as new-age soda. “Soda’s back ...

PepsiCo announced on Monday that it will purchase Poppi for $1.95 billion. Last summer, Poppi was sued over claims that its drinks don't contain enough prebiotic fiber to cause "meaningful gut ...

The solution, the ad argues, is Poppi, which is largely indistinguishable from soda, the very thing that was supposedly shameful in the first place: It’s a carbonated, sweetened, canned beverage ...

Poppi, formerly known as Mother Beverage, was set up in 2015 and, after receiving funding on US business pitch TV show Shark Tank three years later, relaunched under its current brand in 2020. Since ...

NPR's Alina Selyukh reports on what Pepsi hopes to gain with the upstart brand Poppi. ALINA SELYUKH, BYLINE: About a decade ago was the heyday of the fermented tea many love to hate, kombucha.

PepsiCo (NASDAQ:PEP) announced on Monday that it has struck a deal to acquire Poppi for $1.95 billion, including $300 million of anticipated cash tax benefits, for a net purchase price of $1.65 ...

PepsiCo said Monday it’s acquiring the prebiotic soda brand Poppi for $1.95 billion. The acquisition gives PepsiCo a fast-growing brand in the popular functional beverage category.