Meta’s (META) ambitious push into augmented and virtual reality through Reality Labs has been a costly gamble, with billions ...

These trends promise to redefine how manufacturing professionals and organizations leverage AR for innovation and growth.

Sony Electronics Inc. is launching its first camera tracking system, Ocellus (ASR-CT1), designed to simplify ... Read More ...

Why Snap, Unity, Xreal, and Texas A&M University are among Fast Company's Most Innovative Companies in augmented and virtual ...

AccuWeather, recognized and documented as the most accurate and most used source of weather forecasts ... Read More ...

Innovation is essential to drawing attention and creating memorable experiences in the dynamic field of design. A new ...

The partnership blends timeless traditions with modern day technology to create immersive IftAR gift boxes for Snap’s ...

This ongoing industry growth stems from the broad spectrum of use cases that have arisen for XT technology for clinicians and ...

One experiment studied how introducing meat flavors to plant-based 'meatballs' changed the eating experience. By means of XR, ...

Strategic Partnership to Bring Mobile Augmented Reality Solutions to the Asian Market DILBEEK, BE / ACCESS Newswire / March ...

Placing an external ventricular drain (EVD) at bedside using augmented reality (AR) guidance is more precise than freehand ...

Extended reality makes it possible to artificially modify human sensations. For example, researchers have succeeded in using ...