Campaign India7d
Scaling smarter: Reinventing commerce media strategy for lasting impact
In retail sales, while RMNs offer potent targeting capabilities, advertisers can turn their campaigns effective by deploying ...
Campaign India12d
Adland under scrutiny: CCI raids top agencies over alleged price-fixing
As India’s ad market evolves, CCI's raids on global agencies and broadcasters raise concerns over price collusion, media ...
Campaign India12d
Films released in February gross INR 1,245 crores on box office: Report
Following a strong opening for 2025 in January, the Indian box office retained momentum even in February 2025, with domestic ...
Campaign India12d
Mark Read: 'AI will unlock adland's productivity challenge'
Contact Customer Support at [email protected] or call +91 022 69047500 ...
Campaign India12d
Ads everywhere, impact nowhere? Navigating the new media maze
With advertising infiltrating every touchpoint, brands face a paradox—unmatched reach yet growing fragmentation. Can they ...
Campaign India12d
Omnicom and IPG shareholders approve takeover in key ‘milestone’
Contact Customer Support at [email protected] or call +91 022 69047500 ...
Campaign India13d
Former Dentsu APAC heads launch regional B2B marketing agency
EXCLUSIVE: Grove B2B will focus on APAC-wide advisory-to-activation, as the agency hopes to break the traditional legacy B2B ...
Campaign India13d
Not every brand or company needs to build AI to leverage it: Google's Sapna Chadha on finding balance in SEA's creator economy
Amidst the AI gold rush, Google's Southeast Asia VP offers CMOs practical wisdom: Demonstrate value from existing tools ...
Campaign India13d
TV broadcasters' margins to grow 3% by 2027: Study
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Campaign India14d
VCCP bags global creative account for Wimbledon
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