Wavemaker, Spark Foundry, PHD emerge as top media agencies, as per New Business Barometer for 2024 by COMvergence.

Radio revenues grow 9% in 2024 to INR 2,500 crores; digital media ad revenues expected cross INR 1 lakh crores in 2026, finds ...

With demand for luxury housing on the rise, personalised messaging, exclusivity, and experiential marketing have emerged as ...

Names Dan Hagen as the group’s global chief data and technology officer and Jamie Seltzer as the global chief data and ...

Group has shifted towards non-advertising specialisms.

Access limited free articles a month after free, fast registration.

Tapping into 'Zindagi Na Milegi Dobara’s' legacy, the entertainment and leisure destination in Abu Dhabi is betting on ...

New AI-powered tools aim to help brand marketers identify the right Instagram creators and manage their ads better.

Advertising must unlearn a lot to see women as complex, independent individuals—free from the conventional, patriarchal lens, ...

The duo plan to combine AI-powered consumer research and human insights to provide brands with in-depth, and actionable data.

Despite economic uncertainty and regulatory pressure worldwide, a WARC report says certain digital channels like social media ...