The UK lawsuit claims Google abused its monopoly position to inflate advertising prices, affecting hundreds of thousands of ...

Google’s 2024 Ads Safety Report, released today, shows a massive uptick in how AI – particularly large language models (LLMs) ...

Learn how you can use Google-engaged audiences for remarketing to users who've already interacted with their brand across Google platforms.

CPCs are rising – but how fast? Compare ad cost inflation to consumer price index and see what it means for your ad strategy.

The new ad guidance pushes advertisers to AI and broader targeting while promising better results but may primarily serve ...