Merkle MENA’s Sameer Poonja points to tech stacks as being the building blocks of any successful digital transformation.

Under Amit Rawal's leadership, CAFU aims to integrate advanced tech, drive innovation, and provide seamless on-demand vehicle ...

Hollywood for many years now has been playing the “future predictor” or the psychic predicting many of technology’s ...

Zoho’s Hyther Nizam explains why marketing needs a broader view, emphasising the need for brands to be more data-driven with ...

Oxygen's collaboration with Shakespeare Communications aims to further elevate the brand's presence in the region.

The only valid question to ask today is how fast and how far will AI and machine learning impact daily life as we know it. Few weeks ago, ‘show me the money’ dominated the narrative on Wall Street ...

Fadi Zeidan has taken on the role of regional managing director at Equation Media, a media agency under The Network ...

The partnership will provide Talent Plus exclusive rights to represent 1001 campaigns across Iraq and the MENA region.

At BackLite, we’ve adopted AI as a cornerstone of our strategy, harnessing its potential to create smarter, more impactful campaigns. For luxury brands, this means elevating the consumer experience, ...

Finalists for the Athar Awards were selected through a rigorous, multi-level evaluation process led by an expert panel of 80+ ...

Leading the launch of the ‘Made in Saudi’ programme, a national initiative under the patronage of HRH Prince Mohammed bin ...

Campaign Middle East features a Private View section with a range of insights and viewpoints from industry experts, revealing ...