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Puma shares plunge
Puma shares plunge 23% as weak profit shakes confidence
Puma lost more than a fifth of its market value on Thursday after the German sportswear brand reported lower than expected fourth-quarter sales and a drop in annual profit, raising questions about its ability to compete with bigger rivals Adidas and Nike.
Puma shares plunge after missing profit target
While this increased revenue, it weighed on Puma’s profit margin. The company is aiming to boost its margin through cost cutting, which it said would include reallocating staff to “strategic growth areas” such as marketing, while keeping the total headcount “stable”.
Puma Plunges After Profit Warning Highlights Adidas’s Lead
Puma SE shares plunged after the German sportswear company reported disappointing earnings and pushed back profitability targets in a painful contrast to cross-town rival Adidas AG.
Puma launches cost-cutting drive
Puma launches cost-cutting drive after 2024 net profit disappoints
Sportswear brand Puma announced a cost-cutting programme on Wednesday after reporting 2024 net profit below the prior year's level, missing its expectations.
Puma “not satisfied” with profits and planning cost efficiency initiative
The nextlevel programme is aimed at cost reduction and operational enhancements to boost profitability growth.
PUMA Sees Growth In Q4 Sales, Warns Of Cost Cut In 2025
Puma SE reported a 9.8% sales growth in Q4 FY24 and launched a new efficiency program aiming to enhance profitability through cost control measures and strategic investments.
7h
on MSN
Puma shares tumble 16% after quarterly sales and profit miss
(Reuters) -Puma shares fell by 16% as the market opened on Thursday after the German sportswear brand reported lower than ...
1h
Sportswear Giants Adidas And Puma Weighing Job Cuts
German sportswear giants Adidas and Puma have both said they are seeking to reduce costs, including through possible job cuts, as they aim to bolster profits.
4h
Puma and Adidas Share Price Performance Gap Gets Even Wider
The gulf in performance between Adidas AG and Puma SE shares since Bjorn Gulden hopped between the German sportswear makers ...
10h
on MSN
Puma launches cost-cutting drive after 2024 profit disappoints
Sportswear brand Puma has announced a cost-cutting programme after reporting 2024 net profit below the prior year's level, ...
7h
on MSN
Puma stock slumps, a day after Adidas rally. New Speedcat range may be to blame.
Puma shares slumped on Thursday as the German apparel maker’s preliminary fourth-quarter numbers disappointed analysts.
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