Fans of IPL will now pay for JioHotstar, but Jio and Airtel users get free access. Impact on advertisers discussed.

Fans of the Indian Premier League (IPL 2025) will now need to pay at least ₹149 for a subscription to watch matches on ...

Unlocking the next level of engagement and impact through sports marketing at the ET Media and Entertainment Summit and ...

Fans will now have to pay a minimum subscription fee to watch the online streaming of their favourite sporting event, the ...

The owner of a prominent IPL team has agreed to acquire a majority stake in a The Hundred franchise, with the remaining ...

Hyderabad is set to hold Qualifier 1 and the Eliminator, whereas Qualifier 2 and the championship final are scheduled to ...

The Indian Premier League (IPL), set to commence next month, will reportedly no longer be streamed for free. Instead, a new ...

Reports suggest that the start of IPL 2025 was moved up from 23 March to 22 March at the broadcasters’ request for a Saturday ...

Former Indian cricketer Aakash Chopra has named three possible candidates for the captaincy of Delhi Capitals (DC) in the ...

IPL 2025 is set to start with a mouthwatering clash in Kolkata, while Argentina legend Lionel Messi has been challenged for a ...

The upcoming edition of the Indian Premier League will be live on Star Sports and the newly formed JioHotstar. After Viacom18 ...