Heineken has chosen WPP as its global shopper marketing and commerce partner as it seeks to harness its AI-powered marketing ...

Heineken has selected WPP as its global marketing and commerce partner, as it looks to leverage AI to enhance its retail ...

The WPP team, led by VML, will leverage WPP Open, the company's AI-powered operating system, to deliver creative end-to-end ...

A partnership focused on areas like in-bar, retail and sponsorship activities will lean on the artificial ...

WPP is expanding its partnership with Heineken and using an in-house artificial intelligence platform for shopper-marketing activities, underscoring the growing role AI plays in ad firms' pitches.

Served will initially launch with three of its most popular cocktail products in the Irish market – Passion Fruit Martini, ...

Heineken N.V. publishes on a weekly basis, every Monday, an overview of the progress of the share buyback programme on its website: https://www.theheinekencompany.com/investors/share-information/share ...

Heineken Holding N.V. publishes on a weekly basis, every Monday, an overview of the progress of the share buyback programme on its website: ...

Constellation Brands faces uncertainty due to Trump's tariffs on Mexican imports, impacting 85% of revenue. See why I rate ...

The most obstinate illusions are ultimately bro­ken by facts.”Trevor-Roper, 1914-2003. When Dangote Refinery, two weeks ago, announced that it would no longer sell fuel to marketers in nai­ra; and, ...

The McLoughlin Bar in Achill Island has been run by the same family for over 150 years and its current owner is looking for a ...

John F. Kennedy wasn't just a U.S. president - he was an icon of the 1960s. The scope of his cultural influence even extended ...