MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the week’s top stories and trending topics through the eyes of Gen Z.

Unlike the characters marked for death in a 'Final Destination' movie, Zach Lipovsky and Adam B. Stein's film overcame ...

Wireless carriers have gotten into the streaming bundle business as well. Verizon in particular offers Disney+, Hulu, and ...

Warner Bros Discovery and U-Next unveil global distribution of Japanese dramas on Max, in the U.S., Brazil and Asia.

EXCLUSIVE: If you’re an And Just Like That fan who wants the consumption to be a little more conspicuous, Warner Bros.

As ESPN and CNN prep standalone flagship services and HBO returns to Max's title, studios are betting that there's equity in ...

New research from Omdia reveals that Netflix maintains its leading position in South Korea’s subscription-based online video market, accounting for 31% of ...

“On May 2, the U.S. Department of Education notified the Corporation for Public Broadcasting (CPB) that its 2020-2025 Ready ...

Sesame Street’s upcoming 56th season — as well as 90 hours of previous episodes — will be available on Netflix later this ...

Corporate rebrands are notoriously fraught. Few companies dare to reverse their public course but Warner Bros. Discovery did exactly that. After consigning its streaming service HBO Max to the dustbin ...

Netflix is welcoming “Sesame Street” to its block after HBO parent company Warner Bros. Discovery opted not to re-up its deal ...

The streaming giant is swooping in to save the classic children’s series after Warner Bros. Discovery opted out of renewing the show’s output deal in late 2024 to focus on more adult and ...