“They are facing a lot of competition in the powdered drink mix space,” Ceckowski said of Crystal Light. “Brands like Liquid IV, LMNT and Gatorade have introduced advanced functionality. This move ...

“They are facing a lot of competition in the powdered drink mix space,” Ceckowski said of Crystal Light. “Brands like Liquid IV, LMNT and Gatorade have introduced advanced functionality. This move ...

The brand's vodka infused iced teas have become a top seller in the U.S. by spurning malt liquor and focusing on a niche ...

Powdered drink brand Crystal Light is launching a ready-to-drink cocktail in a can that will be available in some stores this month. The new Crystal Light Vodka Refreshers are a lower-calorie ...

The next time you hang out with your friends, it's a good idea to bring some hard seltzers as refreshments - but make sure to choose the best brands available.

The new offerings are part of the Minute Maid Spiked line, which first launched with a "flavoured wine cocktails" range in ...

Almost 40% of hard seltzer drinkers prefer lower ... creative ways to mix Crystal Light into cocktails, creating a delicious lower-calorie vodka refresher was a natural step for us,” said ...