“104 Super Bowls in a month”: FIFA chief claims 2026 World Cup to be the biggest sporting event ever, with Super Bowl-level buzz every matchday
FIFA President Gianni Infantino claims the 2026 FIFA World Cup will surpass the Super Bowl in viewership, equating it to '104 ...
FIFA president: KC’s 2026 World Cup games will get Super Bowl type TV viewership
The Chiefs’ loss in Super Bowl LIX set a record with 127.7 million U.S. viewers across television and streaming platforms.