Rebranding isn’t just a facelift—it’s a strategy. From Old Spice’s viral transformation to Fort Collins' own FoCoMX festival revival, successful rebrands tell a compelling story while reconnecting ...
The Cool Down on MSN10h
PepsiCo sparks industry shake-up with daring twist on iconic snack: 'It's really, really hard to reformulate existing product'Now, PepsiCo is joining the shift with its new Simply Ruffles Hot & Spicy, reported Bloomberg. The chips bring the heat ...
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