For some University of Wisconsin-Stout students, creating an integrated consumer campaign is all about knowing your audience.

The Advertising Standards Authority said a search in January found 1,800 unique paid-for weight-loss ads which were ...

For years, Tesla avoided advertising, but the automaker finally relented a couple years ago. Now facing a tidal wave of ...

Tesla has turned to using ‘edgy’ social media marketing amid a brand damage crisis caused by CEO Elon Musk. Tesla famously ...

Our four-legged friends are increasingly popular on social media, with some becoming influencers with millions of followers.

Some parents look at having their children’s photos on social media platforms as a business opportunity, while others worry ...

The Future of Paid Advertising Has Arrived In 2025, the pay-per-click (PPC) advertising landscape looks nothing like it did just a few years ago. Artificial intelligence (AI) has become the backbone ...

In this article, we take a closer look at how Amul’s summer marketing strategy turns up the heat, mixing nostalgia, ...

Events: Social Samosa returns with the tenth edition of Superwomen, celebrating women shaping the Media ecosystem. Refer to the attached guidebook for answers to all your FAQs.

Despite many consumers having experimented with these products, they have yet to reliably change their consumption habits.

The Social Security Administration disburses benefits ... the Philadelphia area to support taxpayers. These include, for example, taxpayer assistance centers in Horsham, King of Prussia, Media and ...

From text-heavy infographics to custom sticker packs, ChatGPT's new image generation capabilities goes beyond just creating ...