Reddit launches new campaign import, GTM integration, and QA tools to make Reddit Ads setup and optimization faster and ...

The government on Monday proposed scrapping the 6 per cent equalisation levy on online advertising services provided by non-resident entities, a move that would benefit companies like Google, Meta, ...

Why Snap, Unity, Xreal, and Texas A&M University are among Fast Company's Most Innovative Companies in augmented and virtual ...

With Pinterest now reaching 553 million monthly active users, the platform’s AI-powered campaign management could provide a ...

If you’ve been running Meta ads in the last 12 to 24 months, you would have noticed one key shift – automated targeting. Since the introduction of Advantage+ features in August 2022 ...

Google’s advertising ecosystem is based on search intent, which fundamentally differs from Meta’s, built around behavioral and interest-based targeting. As people actively search for products ...

That is what Meta Platforms wants to charge Europeans for monthly subscriptions if they don’t agree to let the company use their digital activity to target ads, according to a proposal the ...

Meta, the parent company of Facebook, just took a major step. They will cease and desist from using Tanya O’Carroll’s ...