“It's a unique branding opportunity for the firm, because it gives them a chance to highlight what they stand for and their history,” said longtime law firm media relations consultant Allan Ripp.

As you’re researching, pay attention to your gut instinct and how you feel about each company based on their branding. For example, if you want your brand to convey honesty, when you come across ...

Learn how to easily create and setup a new or second YouTube Brand Channel Account in this no-nonsense tutorial (NEW 2020 method!). You can choose if you want to make a personal or open a brand ...

Frank Rojas, Miami SEM A creative non-digital idea is a pop-up sensory experience where customers can interact with the brand through touch, smell, taste or sound. For example, a coffee brand ...

After a successful launch in 2024, Sprite Chill will become a permanent addition to the Coca-Cola brand’s portfolio, according to details shared with Marketing Dive. Debuting last April, the soft ...

It can be used, for example, on websites and relevant print materials to communicate ... display and spacing as outlined in the UN Global Compact Brand Guidelines.

And Casetify is one stellar example. [5] Hong Kong-based Casetify ... [6] The US, where the brand has so far only sold online, is Casetify’s largest market. The company unveiled its first ...

Fashion marketing and branding is fast-paced and continually evolving. At the heart of this course is the understanding that creativity is an essential part of business and brand success. Strategic ...