Related: Coca-Cola doubles down on growing new category The global RTD market was estimated to be around $3.2 billion in 2024, and it's expected to experience a compound annual growth rate (CAGR) of ...

More celebrities in recent years have ditched spirits for the ready-to-drink space, one industry insider told Newsweek.

The launch comes as the niche alcohol segment surged 332% in 2024 with consumers turning away from beer in favor of ...

Such beverages were not included in a wide-ranging 2024 measure that hemp retailers and growers strenuously opposed and which ...

THC-infused beverages can be sold in places like convenience and grocery stores. The drinks can also be purchased online.

As consumer interest in hemp-derived THC continues to grow, Houston’s Bayou City Hemp Co. is balancing growth and innovation across its portfolio of beverages and gummies. The company’s portfolio ...

THC-infused beverages can be sold in convenience stores, grocery stores and liquor stores. The drinks also are sold by ...

That innocent-looking drink might be sabotaging your health goals. Learn how hidden liquid calories add up and what to sip ...

Florida lawmakers are considering stricter regulations on the sale and production of hemp-derived products, including ...

Insights from NIQ echo the findings as its research shows that Gen Zers, who "tend to consume alcohol in social settings and ...

As the spirits category struggles, celebrities like Kylie Jenner and Hailee Steinfeld are finding success with a different strategy.