The idea of "neuromagic," or the neuroscientific study of magic tricks, came to Macknik and Martinez-Conde ... which was co-written with Sandra Blakeslee, New York Times science writer. "And then it ...

And it wants to take that magic to a global stage ... that enabled us to reimagine visitor attractions, including at the Science Museum. “This created valuable learnings for the sector, but ...

Few plants are more celebrated in Egyptian mythology than the blue lotus, a stunning water lily that stars in some of ...

We join professor Rensink as he, and Swedish magician Tom Stone, discuss new experiments to study how our senses are fooled and what science can learn from magic. In the US we meet with professor ...