Roku confirmed the auto-playing ads are a thing, and said they are an official test. However, the company stopped short of ...

Roku has started experimenting with more intrusive auto-playing video ads on startup, and users are not happy.

Roku is testing a startup ad before users get to the home screen when booting up the device. Users have expressed negative reactions to the startup ad, threatening to switch to competitors.

Roku is experimenting with delivering users ads when they first turn on their streaming device. Users, understandably, are ...

Ads are an unavoidable part of modern life. They support both free and discounted services, for better or for worse, and unless you pay for premium services like YouTube Premium or expensive ...

The business of streaming is revolving more and more around how many ads users are willing to sit through for the sake of cheap content. Roku is pushing that deal to the limit with its first tests ...

Roku has reportedly started upsetting its users by testing auto-playing video ads, which pops up even before the home screen ...

I spoke with Justin Fromm, Head of Insights, Samsung Ads recently about how Samsung as an OEM works with consumer data.