Welcome to this episode of the Marketing Vanguard podcast. Today, Jenny Rooney speaks with Siddharth Taparia, chief marketing ...

One of the key shifts in the MarTech landscape is the transition from third-party data reliance to first-party data ...

In 2025, businesses must adapt to a rapidly changing landscape to stay competitive. With advancements in technology, shifting ...

Guest blogging has come a long way since its early days. What once started as a basic link-building strategy has now transformed into an integral part of digital marketing. Over time, marketers have ...

Influencer marketing has gone from the fringes of the "Mommy Blogger" era of the early 2000s to one of the dominant platforms ...

One CEO describes how she led her agency through the 2008 recession with seven marketing strategies that support resilience and growth.

MediaFuse-Dentsu Nigeria has announced that it is pioneering artificial intelligence-powered integrated growth solutions to ...

NITI Aayog is finalizing an age-based lifecycle nutrition strategy to combat India's obesity crisis, emphasizing reducing ...

In many companies, the marketing and communications teams are often seen as the "money spenders"—those folks who ask for budgets to make things look pretty but aren’t always recognized for the direct ...

Motorpoint has partnered with Phyron to enhance its digital marketing strategy with AI-powered ads. Promoting specific makes ...

At the same time, the strategy can elicit zero-party and first-party data. And the more data an AI solution has, the stronger ...

Leadership of digital IT marketing technology transformation falls under the expertise of Nishant Dave who brings extensive ...