The awards honor practitioners and vendors who exemplify the design and implementation of a superior customer experience strategy. SAN FRANCISCO — CMSWire, the world’s foremost publication covering ...

Here’s how SEO helps power a customer-first strategy, enhancing visibility and engagement across every touchpoint.

Marketing is evolving faster than ever, and automation is at the heart of this transformation. As businesses strive to stay ...

The Future of Paid Advertising Has Arrived In 2025, the pay-per-click (PPC) advertising landscape looks nothing like it did just a few years ago. Artificial intelligence (AI) has become the backbone ...

Papa Johns is reimagining its ordering and delivery experience with the power of AI and Google Cloud. The pizza giant created ...

The good thing about digital marketing is that you can react quickly to these changes. If a product goes hot suddenly, you ...

The days of simply selling phone plans and devices are long gone. Today’s telecom brands need to focus on customer ...

Fragmented stacks, real-time demands and privacy constraints are rewriting the rules of unified data strategy.

The study first analyses how social media functions as a crisis communication tool, bypassing geographic and demographic ...

Digital media is progressing at an unmatched pace, driven by rapid technological advancements, changing consumer behaviors, ...

Square reports that the most popular beauty trends for businesses center on improving the customer experience.

The beauty of modern-day marketing is that it’s not about choosing just one channel. Direct mail and digital are partners in persuasion.