Super Bowl Sunday is one of the greatest days of the year — and not just because of football. It also serves as one of the best days for food and all-around entertainment. With well over a ...

Coke and Pepsi’s respective forays into prebiotic soda also come at a time when there is growing political discussion about ...

Pepsi will acquire the upstart prebiotic soda brand Poppi for nearly $2 billion. It may be a sign of the growing interest in the functional beverage market.

Jelly Roll is channeling his inner ‘90s supermodel for his latest project. On Monday, “healthy” soda brand Zevia debuted its newest commercial, featuring the Grammy-nominated country singer.

PepsiCo’s Poppi acquisition proves just how rewarding disrupting traditional categories and building a strong brand can be, ...

Here's a Super Bowl commercial. (SOUNDBITE OF AD ... Coca-Cola just launched its own prebiotic soda called Simply Pop, and Pepsi wanted in to add to its Gatorade, SodaStream and Bubly.

Willis, a WTW business, has introduced AdWrap, a master-controlled insurance program developed to address the insurance ...

With major acquisitions, new entrants, viral social media moments and newness on the horizon, these alternative versions are ...

In a startling development that perfectly captures the capriciousness of entrepreneurship, PepsiCo revealed that it will acquire the prebiotic soda firm Poppi for $1.

Health-conscious consumers are shifting from sugary soft drinks to those with dietary fibers, says Laura Cooper of The Wall Street Journal.