The new features are aimed at empowering advertisers with innovative tools that can help them drive meaningful campaigns ...

Amazon Ads has been working on key features for the Amazon DSP to deliver better customer experience and help advertisers ...

Digital marketing is crucial to business success today. Partnering with an agency can significantly enhance a company's ...

In the digital-first era we are living in today, the fate of your brand relies greatly on its online presence and reputation.

Ads Planner allows advertisers to assess audience potential, measure deduplicated reach and frequency across video and ...

Marketers today live in a world changing at a head-spinning pace, forced to balance a multitude of priorities in an 'Agentic ...

Nitin Saini, Vice President - Marketing at Mondelez India Foods talks about the contrasting 5Star and Dairy Milk campaigns, ...

The head of marketing tells Tim Healey why setting the news brand apart requires an approach “that speaks to head and heart.” ...

Discovery Insure has launched Vitality Car Rating, which can increase resale values by up to 15% in South Africa.

Retirement Systems of Alabama trimmed its position in The Interpublic Group of Companies, Inc. (NYSE:IPG – Free Report) by 1.4% during the 4th quarter, according to the company in its most recent Form ...

Sri Lanka's agriculture sector faces several challenges, a Colombo-based think tank has said, pointing out the need for ...