DedCool’s Mochi Milk Is A Gourmand Fragrance Lover’s Fantasy
An honest review of DedCool's new Mochi Milk fragrance, a gourmand "skin scent" that has notes of peach nectar, marshmallows, ...
I Tried Rihanna’s $275 Signature Scent, and Now I Understand Why Everyone Says She Smells Like Heaven
PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...
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2025 PGA Tour: Rory McIlroy writes the perfect script for Masters with Players Championship High
Rory McIlroy wins Players Championship 2025, securing his second title at TPC Sawgrass and setting up the perfect Masters preparation.
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What Does It Take for an Indie Skin-Care Brand to Expand Into Fragrance?
As indie beauty brands work to grow their businesses and broaden their communities, it's only natural that they'd expand into new product categories. Fine fragrance, in particular, is one that's ...
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I Drank Lemon Water Every Morning for a Week —Here's What It Did for My Energy
Recently, my social media feed has been filled with influencers raving about how drinking lemon water in the morning has changed their lives. They're touting the benefits of lemon ...