The kind of language that brands use to describe the best scented candles online can tend to be a bit, well, flowery—if not ...

It sells ice cream and sugary drinks for under $1. Its mascot looks like the love child of Frosty the Snowman and the ...

English heavy metal band Iron Maiden once sang, “Bring Your Daughter to the Slaughter,” but when it comes to dismantling the band’s Boeing 747-400 tour plane, it’s a little more complicated.

The Tampa Bay Lightning will air a real-time, animated broadcast for the team's game against the New York Islanders later ...

Its mascot looks like the love child of Frosty the Snowman and the Michelin Man. And its stores relentlessly blare a jingle set to the tune of “Oh! Susanna.” This recipe helped Mixue Ice Cream ...

Mention the Michelin brand, and two things would probably come to mind: a mascot that looks like a stack of white marshmallows or a list of outstanding restaurants around the world. And yes ...

If you can’t spend St. Patrick’s Day in Ireland, McGonagle’s Irish Pub & Restaurant is as good a substitute as any. There’s ...

The tail fin was decorated with the image of Eddie, Iron Maiden’s zombie-like mascot, but it’s now the ... food scene covering everything from Michelin-starred fine dining such as the ...

China's Mixue Ice Cream and Tea has become the world’s biggest food-and-beverage chain in terms of the number of locations, topping McDonald’s and Starbucks. With the name pronounced as “ME-schway,” ...

Whether at sporting events or in advertising, mascots are cute companions that evoke emotions and create a sense of identity.